01Who we are#
FlowKartAI is a WhatsApp ordering platform for B2B distributors and wholesalers, operated by Grentholix (“FlowKartAI”, “we”, “us”). We are the data fiduciary (controller) for personal data you give us directly, such as your account details.
For the order and conversation data that flows through the platform from your own retailers, you are the fiduciary and we act as a data processor on your instructions. In plain terms: your customer list is yours, not ours.
02What this policy covers right now#
FlowKartAI has not launched. Today the only personal data we process is what you type into the waitlist or contact form on this website. The sections below describe the full platform so you can see what you would be agreeing to at sign-up, but the product sections do not apply to anyone yet.
03Information we collect#
| Category | Examples | Why |
|---|---|---|
| Waitlist & contact | Email, phone, company, industry, existing ERP, retailer count, message | To contact you about launch and answer your enquiry |
| Account | Name, email, business name, phone, GSTIN (optional) | To create and secure your account, and to invoice you |
| WhatsApp Business | WABA ID, phone number IDs, access tokens | To send and receive messages on your behalf |
| Platform data | Catalog items, orders, retailer records, conversation logs | To deliver the ordering service itself |
| Payment | Billing name, address, tax ID, last four digits and card brand | To take payment and meet tax obligations |
| Technical | IP address, approximate country, browser type, pages viewed | Security, abuse prevention, and aggregate traffic analytics |
We never receive or store full card numbers, CVVs or UPI credentials. Those go directly from you to our payment processors.
04How we use it#
- To provide, operate, secure and improve the service.
- To take payment and issue GST-compliant invoices.
- To send service messages — security alerts, billing notices, outage and maintenance notifications. You cannot opt out of these while you hold an account, because they are part of the service.
- To send launch and product updates, if you asked for them. Every one of these has an unsubscribe link, and using it does not affect your account.
- To detect and prevent fraud, spam and abuse of the platform.
- To meet legal, tax and accounting obligations.
05Our legal basis#
Where the GDPR or UK GDPR applies, we rely on: performance of a contract (running your account); legitimate interests (security, fraud prevention, aggregate analytics); consent (marketing email, and processing of voice notes); and legal obligation (tax records).
Under India's Digital Personal Data Protection Act 2023 we rely on your consent, and on the “legitimate uses” provision for the data needed to deliver a service you asked for.
06Who we share it with#
We do not sell personal data, and we do not share it for anyone else's advertising. We use the service providers below to run the platform. Each is bound by a data processing agreement.
| Provider | Purpose | Live pre-launch? |
|---|---|---|
| Vercel | Website hosting, cookieless traffic analytics | Yes |
| Google (Sheets / Apps Script) | Waitlist and contact form storage | Yes |
| Upstash | Rate limiting on public endpoints | Yes |
| Neon | Managed Postgres database | At launch |
| Amazon Web Services | Compute, object storage, AI model hosting | At launch |
| Anthropic | AI order understanding | At launch |
| Sarvam AI, Deepgram, Microsoft Azure | Speech-to-text for voice notes | At launch |
| Meta Platforms | WhatsApp Business Platform message delivery | At launch |
| Razorpay (India), Paddle (international) | Payment processing | At launch |
| Resend, MSG91, Twilio | Transactional email and SMS | At launch |
We will also disclose data where we are legally required to, and to an acquirer if the business is sold — in which case we will tell you before your data moves.
07International transfers#
Some providers above operate outside your country. Where personal data leaves the EEA or UK, we rely on Standard Contractual Clauses or an adequacy decision. Indian customer data is hosted in an Indian region where the provider offers one.
08How long we keep it#
| Data | Retention |
|---|---|
| Waitlist and contact submissions | Until launch, or until you ask us to delete it |
| Account records | Life of the subscription, plus 90 days |
| WhatsApp conversation logs | 12 months |
| Invoices and tax records | 8 years, as Indian tax law requires |
| Server and security logs | 90 days |
09How we protect it#
- All traffic is encrypted in transit with TLS.
- Credentials and access tokens are encrypted at rest with AES-256.
- Passwords are stored using a one-way hash. Nobody at FlowKartAI can read your password.
- Access to production data is restricted to the engineers who need it, and is logged.
- Public endpoints are rate limited to blunt automated abuse.
If we discover a personal data breach, we will notify the Data Protection Board of India and affected users without undue delay, as the DPDP Act requires.
11Your rights#
- Access — get a copy of what we hold about you.
- Correction — fix anything inaccurate or incomplete.
- Erasure — have it deleted, except where we must keep it by law.
- Withdraw consent — at any time, including for voice note processing and marketing.
- Portability — receive your data in a machine-readable format.
- Grievance redressal — escalate to our Grievance Officer, and then to the Data Protection Board of India if you are not satisfied.
Write to privacy@flowkartai.com. We will respond within 30 days. We do not charge for this, and we will not treat you differently for asking.
12Children#
FlowKartAI is a business tool and is not directed at children. We do not knowingly collect data from anyone under 18. If you believe a child has given us personal data, write to privacy@flowkartai.com and we will delete it.
13Changes to this policy#
If we make a material change we will email account holders at least 14 days before it takes effect, and update the date at the top of this page. Continuing to use the service after that date means you accept the revised policy.
14Contact and Grievance Officer#
Grentholix — operator of FlowKartAI
- Privacy and data rights: privacy@flowkartai.com
- Legal notices: legal@flowkartai.com
- Grievance Officer (DPDP Act 2023): privacy@flowkartai.com
A registered business address will be published here once the entity is incorporated. Until then, email reaches us fastest.